Continuous Scroll On Google Now On Desktop

Continuous Scroll On Google Now On Desktop

Google’s newest update is the continuous scroll feature that allows you to see up to what amounted previously as six pages of content on desktop. This update is beneficial in the fact that your business has a better chance of getting seen in fewer clicks....
What E-E-A-T In SEO Is & Why It’s Important

What E-E-A-T In SEO Is & Why It’s Important

The way Google determines a site’s credibility and rank can be remembered by the acronym EEAT: experience, expertise, authoritativeness, and trustworthiness. The best ways to improve EEAT include providing transparency, create positive brand reputations, the use...
What is Position Zero & Why is it Important?

What is Position Zero & Why is it Important?

Position zero is the very first position in a Google search result that’s above organic SEO. Position zero is determined by Google’s EAT standards. Boiling Point Media is a full service marketing agency who is experienced in these SEO practices and ranking...
Things To Consider When Choosing A Marketing Agency

Things To Consider When Choosing A Marketing Agency

A digital marketing agency is a company that focuses on different marketing strategies that may include SEO, social media, content creation, web development, digital strategy, and more. When choosing a marketing agency, you should consider their caliber, credibility,...
Why You Should Retain A Marketing Agency Long Term

Why You Should Retain A Marketing Agency Long Term

The marketing agency you choose can either make or break your business. Look for a marketing agency that focuses on you, has a consistent approach, follows through with commitments, who actively tries to connect with you, hear your opinion, shares resources, continues...