by Emily Taylor | Dec 22, 2022 | marketing
Google’s newest update is the continuous scroll feature that allows you to see up to what amounted previously as six pages of content on desktop. This update is beneficial in the fact that your business has a better chance of getting seen in fewer clicks....
by Emily Taylor | Dec 19, 2022 | marketing
The way Google determines a site’s credibility and rank can be remembered by the acronym EEAT: experience, expertise, authoritativeness, and trustworthiness. The best ways to improve EEAT include providing transparency, create positive brand reputations, the use...
by Emily Taylor | Nov 30, 2022 | marketing
Position zero is the very first position in a Google search result that’s above organic SEO. Position zero is determined by Google’s EAT standards. Boiling Point Media is a full service marketing agency who is experienced in these SEO practices and ranking...
by Emily Taylor | Nov 11, 2022 | marketing
A digital marketing agency is a company that focuses on different marketing strategies that may include SEO, social media, content creation, web development, digital strategy, and more. When choosing a marketing agency, you should consider their caliber, credibility,...
by Emily Taylor | Oct 20, 2022 | marketing
Working with a marketing agency is beneficial for your business rather than doing a DIY marketing strategy. Boiling Point Media’s Process includes media buying software, transparent reporting, monitoring, audit/post reporting, and media buying/creative. Boiling...
by Emily Taylor | Sep 22, 2022 | marketing
The marketing agency you choose can either make or break your business. Look for a marketing agency that focuses on you, has a consistent approach, follows through with commitments, who actively tries to connect with you, hear your opinion, shares resources, continues...