Hello and welcome to Boiling Point Media Digital Services.
Now more than ever the internet is an important tool and factor in a business’ marketing strategy. The results digital marketing brings to a company is game changing, and something every business should invest in.
Here at Boiling Point, we work with you to create unique and relevant content for your brand that not only reaches your target market but also generates real and long-term results that benefit your brand. Whether your business is just starting up or longstanding, advertising is an important factor that helps build your marketing strategy. The services we provide are customized and individually built to each company and the brand they are trying to achieve.
We are ready to help achieve you and your company’s goals by offering expertise in all marketing medias to provide creative and distinctive content that is tailored to your unique brand and message.
We offer 3 key strategies to take your business’ marketing up a notch.
WHAT IS SEARCH ENGINE OPTIMIZATION?
Search engine optimization, or SEO, helps your business spend money where it is otherwise needed while organize content pushes you up in the search engine results page, or SERP. SEO will connect your business with consumers actively searching for the products and services that you provide. The goal is to make sure your company’s products and services are visible to potential customers throughout their entire purchasing experience.
WHAT CAN SEO DO FOR YOUR BUSINESS?
Through utilizing search engine optimization, it is more likely that your website visibility on search engine result pages will increase. Strong organic and local SEO campaigns help make sure your business shows up first in Google and other search engines when customers search for your services and products.
WHAT CAN BOILING POINT DO FOR YOU?
- Full desktop and mobile website audits to make sure your site is performing well and free of technical issues that could hurt your position in search engines.
- Meeting with your company to better understand all of the services you provide, the products you sell, locations you serve and wish to serve and competitors you have in order to target the right keywords and audiences.
- Researching the keywords consumers use to find the products or services you provide in order to target those keywords.
- Tracking and reporting on the change in SERP positions and new traffic that is driven to your site through search engine optimization to determine best practices moving forward.
Boiling Point Media customizes SEO projects based on the unique business needs of each partner, whether your company and website is big or small, retail or B2B. Through ethical, long-term marketing strategies, the Boiling Point SEO team will ensure that our partners are at minimal risk for search engine penalties.
WHAT IS SOCIAL MEDIA MARKETING?
At Boiling Point Media, our social media marketing experts provide creative and unique social media content tailored to your unique brand and message. We partner with you build social media campaigns and meet quantifiable goals all while ensuring that your tone of voice is consistent across all platforms. We use the latest marketing tools and social media analytics to optimize your accounts and show you the direct results of your social media marketing efforts.
Our creative and technically savvy social media marketing team will work with you to build a social media campaign to grow your online presence, generate online activity from your target audience and increase the value of your brand.
Whether we’re driving your audience down the conversion funnel, getting you sales on your website, or just growing your brand awareness, we take the time to carefully plan out each and every user touchpoint with your social content.
Our campaign strategy:
- Collaborative consultation
- Extensive market research
- Long-term objectives and strategies
- Target market profiles
- Creative content
- Technical pixel implementations
- Personalized brand messages
- Continual evaluation and reporting
WHAT IS PAY-PER-CLICK MARKETING?
Paid search marketing guarantees that your content gets fast-tracked to the front of the line within a given search engine. When potential customers search for the content or service you provide, your ad will appear at the top, or to the right, of the search engine results page. You pay advertising dollars to the search engine so potential customers will view your ad first when searching for the product or service you provide. This creates a win-win situation for you and your customers. Pay-per-click advertising saves your customers time by promoting relevant ads in response to their searches, and it provides you with real results by making you more visible to potential customers.
WHAT CAN BOILING POINT DO FOR YOU?
- Increased online visibility
- flexible budget
- Continuous analysis and evaluation
- Quantifiable results
- Demographic targeting
- Market segmentation
Our digital marketing specialists will make sure you receive the most bang for your buck. We will optimize your ads and monitor activity on your website using GoogleAds and GoogleAnalytics. With our reporting expertise, you will be able to see how your ads contribute to online activity, purchases and overall revenue and profit.
The world of advertising is rapidly changing. Don’t get left behind. Let us provide you with the latest and most current in digital marketing and advertising expertise. Our digital marketers and online advertising specialists will generate the most visibility and activity for your website from relevant consumers and at a minimum expense to you and your corporation.
At Boiling Point, we put our clients first.