Social Media Specialist

About Us

Boiling Point is a full-service marketing, advertising, and production agency located in Oklahoma City. We work with partners across industries – automotive, tourism, government, economic development, and entertainment – developing strategies and creative that drives measurable impact. We don’t just make content; we build partnerships. Our team operates as an extension of our clients, elevating their voice and presence in the market.

Role Overview

We’re looking for a Social Media Specialist who is not just strong behind the screen but confident in the field. This person will play a hands-on role in content creation, design, editing, strategy, and client engagement.

You’ll be responsible for visiting client locations to capture photo and video content, crafting on-brand creative assets, and delivering campaigns that resonate. You’ll also serve as a representative of Boiling Point, building strong client relationships and ensuring content aligns with their goals and brand voice.

Key Responsibilities

• Strategy & Campaign Development
• Develop and execute platform-specific social strategies aligned with each client’s objectives.
• Build content calendars, campaign briefs, and creative concepts.
• Identify trends and engagement opportunities to grow audience reach and impact.

 

• Content Creation & Production
• Visit client locations to capture photo, video, and behind-the-scenes content.
• Produce platform-ready content, including reels, carousels, stories, and motion graphics.
• Edit, package, and deliver content optimized for Meta, LinkedIn, TikTok, YouTube, and other channels.
• Manage asset organization and ensure creative is consistently on-brand.
• Graphic Creation primarily in Canva

 

• Design & Creative Execution

• Create visually compelling graphics and short-form video that supports campaign goals.
• Collaborate with internal production, SEO, and digital ad teams to deliver integrated campaigns.
• Maintain a consistent brand voice and visual identity across all touchpoints.

 

• Client Partnership & Representation
• Act as an extension of each client’s team, understanding their brand, audience, and priorities.
• Represent Boiling Point professionally during on-site visits and client interactions.
• Present creative concepts and strategy with clarity and confidence.
• Communicate performance metrics and actionable recommendations.

 

• Performance & Reporting
• Own the process from conceptualization to execution to results review.
• Track KPIs like engagement, reach, CTR, conversions, and audience growth.
• Use insights to optimize content and future strategies.

 

Qualifications

• 1+ years of professional experience in social media marketing, preferably in an agency or multi-client setting.
• Strong graphic design skills with proficiency in Adobe Creative Suite, Figma, & Canva.
• Proven track record of building successful campaigns with measurable results.
• Ability to present strategy and creative to clients confidently and clearly.
• Familiarity with paid social ad formats, A/B testing, and performance metrics.
• Excellent communication skills, written and verbal.
• Collaborative mindset with the ability to work across multiple departments.
• Desire to always learn and grow.

 

Bonus Points

• Experience in tourism, automotive, or public sector marketing.
• Working knowledge of motion graphics or short-form video editing.
• Understanding of SEO, OTT/CTV, or integrated campaign planning.
• Sending us a presentation or portfolio of previous work

 

Why Work With Us

• Creative, collaborative culture rooted in real strategy and measurable impact.
• A seat at the table on campaigns that shape local, regional, and national narratives.
• Opportunities for growth in a fast-evolving agency.
• Based in Oklahoma City. Hybrid work environment after 90 day review.